What Data Does Aryel Provide about My Audience?
Reports & KPIs
Aryel provides reports & KPIs, information about goals and conversions, and gives the opportunity to export these data.
Specifically, these are the metrics you can get insights about:
Users: each visitor is initially referred to as a user, whereby a distinction is made between new users and returning visitors. In addition, each user who visits the AR experience also generates a view.
Views: the single view a user performs while interacting with your AR experience.
Avg. View Duration: how long visitors have stayed on average on an individual experience.
% New Views: percentage of new views on the scene.
Time of Day: what time of the day do users interact with your campaign.
Browsers: from which browsers users see the campaign.
Scenes Views: the total number of scenes displayed.
Scenes/View: the average number of scenes displayed per view.
Avg. Scene Duration: the average duration of time spent on a single scene.
Goal Completion: the total number of times users complete a specific action (conversion).
Goal Value: the total monetary value relative to the completed conversions.
Goal Conversion Rate: the percentage of completion of a goal in relation to the total number of times the user has been subjected to it.
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