How to Combine Aryel CRM with Hubspot

Create Interactive and Engaging Experiences for Your Audience While Maintaining the Reporting Capabilities Offered by Hubspot.

Written by AryelLast update 10 days ago

Have you ever wanted to transform your Hubspot surveys into engaging and fascinating experiences for your audience, all while retaining the reporting capabilities? With Aryel CRM suite, you can! Our platform offers the variables feature, allowing seamless communication between Hubspot and Aryel, making the integration easy and efficient.

In this article, we'll guide you through the process of converting a multiple-choice quiz from Hubspot into an AR quiz controlled by facial gestures.

Part 1: Setting Up Your Aryel Campaign

The first step is to create your survey or quiz on Aryel. You can either use one of our templates and customize it or start from scratch to design it according to your preferences.
Next, you'll need to create the variables for each question in your quiz. Here's how:

  • Access the 'Variables' settings.

  • Create variables using the 'Create variable' button. Ensure to fill in all the required fields, including Name (in curly brackets), Type (select 'text'), and Starting value (can be 'null' or a blank space).

  • Once the variables are set up, you'll need to assign values to them based on the user's answers. Create interactions for each answer that set the corresponding variable to the answer value. For this example, the interaction will have the following values:

    • Starting event: tilt head left/right

    • Result of interaction: set variable Qx = the letter you associate to that specific answer. In this example, we will set our Qx variable to A in case of left answer, B in case of right-hand answer.
      (Qx is the name of the variable you are using, in this example: Q1, Q2, etc..)

  • Finally, set up the submission of answers by adding a 'go to link' interaction on the final question's answers. The link should be a slightly revised form link with variables from Aryel replacing Hubspot's field (hidden or not) using query parameters.

What do we mean by "a slightly revised form link"? Keep on reading to find out!

How to Auto-populate Form Fields with a Query String in Hubspot

First, you need to find the internal name of the Hubspot property you want to use to store the answer, to find a property's internal name:

  • In your HubSpot account, click the settings icon in the top navigation bar.

  • In the left sidebar menu, navigate to Properties.

  • Click the name of a property to pre-populate values.

  • Copy the Internal name of the property.

Now it's time to craft your dynamically pre-populated link:

  • In your browser, navigate to the page your form is on. Then, copy the URL.

  • Add a question mark (?) to the end of the page URL.

  • Add the internal name of the property, followed by an equal sign and then the corresponding variable from Aryel within brackets { }

In our example, the internal names of the Hubspot properties we created are survey1, survey2, etc... while Aryel's variables are named q1,q2, etc...

So the resulting link looks something like this:[..]6qd?survey1={q1}&survey2={q2}&survey3={q3}&survey4={q4}&survey5={q5}

Let the creativity flow and enjoy transforming your surveys into captivating AR quizzes with Aryel!

Kindly be aware that Hubspot doesn't support automatic submission upon completing the AR experience. However, if you're aiming for this feature (and are open to forgoing certain user data collection, such as email addresses), Google Forms can be used instead. Follow these instructions to set it up!

If you want to know more about pre-populated form fields and hidden fields on Hubspot, check their linked resources!

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