Creative Formats Supported by Aryel In-Chat Ads: Sizes and Tech Specs

Aryel offers several creative formats for In-Chat Ads, each designed to fit seamlessly within the flow of conversations. These formats are optimized to ensure that ads are delivered in the most engaging and non-intrusive way, enhancing the user experience while still providing effective advertising opportunities.

Here’s a breakdown of the supported formats, their available sizes, and the technical specifications for the materials that you need to provide.

1. Single Media

This format is used to display a single piece of media, such as an image or video, within the chat. It’s designed for straightforward, attention-grabbing content.

• Available Sizes:

  • 640x360

  • 300x250

• Tech Specs:

  • For Video:

    • Format: MP4

    • Resolution: Minimum 1080x1080 for square ratio, or 2160x1080 for 2:1 ratio

  • For Image:

    • Format: PNG

    • Resolution: 600x600 (Square 1:1 ratio) or 1200x600 (2:1 ratio)

2. Sponsorship

The Sponsorship format is a more compact ad option, typically used to highlight a brand or offer within the conversation without taking up too much space.

• Available Size:

  • 400x65

• Tech Specs:

  • Logo:

    • Ratio: Square (1:1)

    • Preferred Format: SVG (or PNG)

    • Minimum Size: 256x256

  • Title / Brand Name:

    • Font Type: Custom font type (please specify)

3. Recommendation

This format allows for a recommendation-style ad, where the ad can suggest products, services, or offers based on user interactions.

• Available Size:

  • 320x100

• Tech Specs:

  • Logo:

    • Ratio: Square (1:1)

    • Preferred Format: SVG (or PNG)

    • Minimum Size: 256x256

  • Title / Brand Name:

    • Font Type: Custom font type (please specify)

  • Description:

    • Font: Custom font type (please specify)

    • Copy: Up to 150 characters for description

4. Carousel

The Carousel format allows brands to display multiple images within the same ad, giving users the opportunity to scroll through a range of options.

• Available Size:

  • 640x360

• Tech Specs:

  • Images:

    • Format: PNG

    • Resolution: 512x512

    • Ratio: Square (1:1)

  • Logo:

    • Ratio: Square (1:1)

    • Preferred Format: SVG (or PNG)

    • Minimum Size: 256x256

These formats provide flexibility in how your ad content is delivered, helping to capture attention and engage users effectively.