Creative Ad Types

In the world of digital advertising, choosing the right type of creative can make all the difference in capturing audience attention and delivering impactful campaigns. Aryel offers a range of innovative and engaging ad formats that blend creativity with technology, empowering brands to connect with their audience in meaningful ways. Here’s a breakdown of the different types of creatives you can use to elevate your advertising strategy:

Product-Centric 3D/AR Ads

These ads allow customers to interact with true-to-scale 3D models of products in augmented reality. Users can view products from every angle, place them in their environment, and experience them in real-time. This interactive format enhances engagement by making products feel tangible, increasing customer confidence and brand connection.

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Wearable Ads

Wearable ads let customers virtually "try on" items such as clothing, accessories, or eyewear directly from an ad. This feature creates a more personalized shopping experience, helping users visualize how products fit, feel, and suit their style. It bridges the gap between physical retail and online shopping, boosting purchasing confidence.

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360 Expandable Ads

360 expandable ads immerse users in virtual spaces, offering interactive storytelling that captures their imagination. Viewers can explore products, environments, or experiences from multiple perspectives, creating a sense of discovery and emotional connection. This format is ideal for brand narratives and campaigns requiring an engaging, cinematic touch.

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AR Advergames Ads

These are interactive and playful advertisements that gamify the brand experience. AR advergames entertain users while reinforcing brand messages, fostering stronger emotional connections. They are highly effective for increasing user interaction, promoting brand loyalty, and driving repeat engagement in a fun, memorable way.

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AR Quizzes & Surveys Ads

This creative format turns surveys and quizzes into immersive experiences that are enjoyable for users. By leveraging AR, brands can gather zero-party data and insights into user preferences while providing entertainment. These ads combine data collection with brand interaction, making them both functional and engaging.

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Camera Effects & AR Filters Ads

AR filters and camera effects offer creative ways for users to interact with a brand. By applying filters or effects to their photos and videos, users actively engage with branded content, often sharing it organically. This format enhances brand visibility and builds emotional connections, especially on social media platforms.

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3D Shapes Ads

3D shapes ads incorporate eye-catching 3D elements to create dynamic and visually compelling content. These ads go beyond traditional flat visuals, encouraging users to interact with them. The unique designs draw attention and make the brand message more memorable.

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High Impact 2D Ads

These visually bold and striking 2D creatives deliver strong, impactful messages. Designed to grab attention instantly, they are perfect for campaigns focused on building awareness or driving quick engagement. Despite their simplicity, they leave a lasting impression on the audience.

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VAST Video Ads

VAST (Video Ad Serving Template) is a digital advertising standard that enables the distribution of video ads across a wide range of platforms and devices. These video ads are optimized to deliver high-quality content and can be used as pre-roll, mid-roll, or post-roll in video players. Ideal for brand awareness campaigns, VAST ads capture the audience's attention with engaging visual and audio messages.

Each of these creative types serves a unique purpose, providing brands with the flexibility to choose formats that align with their marketing goals and audience preferences. By leveraging Aryel’s innovative solutions, advertisers can create campaigns that resonate, inspire, and drive action.